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☆ Creator+ is looking to sell parts of its business as it winds down after raising $12 million to make movies starring influencers
▼ + stars: | 2024-02-06 | by ( Dan Whateley | Amanda Perelli | ) www.businessinsider.com time to read: +3 min

The company began winding down operations at the end of last year, a source familiar with the matter told BI. This story is available exclusively to Business Insider subscribers. Creator+'s business launched in 2021 and aimed to produce six feature films that year that would begin airing in 2022, cofounder Jonathan Shambroom previously told BI. "The company reviewed acquisition offers for various aspects of its business — completed films, films in development, technology, brand IP, etc. Investors and industry professionals told BI that creators are better served as a vehicle to launch a separate business in areas like e-commerce rather than as a product or customer on their own.

Persons: Benjamin Grubbs, Jonathan Shambroom, TikTokers Griffin Johnson, Noah Beck, YouTubers, Jason Kilar's, Shambroom, Grubbs, Jane, —, It's, Rex Woodbury, they're Organizations: Business, Hulu, Netflix, . Entertainment, Amp Studios, BI, VC Locations: TikTokers, influencers

As 2024 kicks off, the creator economy is having an identity crisis. "The venture-scale generational companies are, yes, creator companies, but they're also typically fitting into another bucket." Why the creator economy has been 'disappointing'Once pitched as a rocket-ship opportunity, service companies in the creator economy that focus on products for influencers haven't delivered, investors and industry professionals told BI. Although the phrase already existed, the world needed a new way to describe this prospering industry, and thus, the term "creator economy" entered the mainstream. Lia Haberman, an influencer marketing expert and instructor at UCLA Extension, described influencer marketing as separate from the services arm of the creator industry that has faltered.

Persons: Grant Long, Koji, hasn't, Rex Woodbury, they're, it's, Woodbury, Figma, haven't, Ollie Forsyth, They've, Benjamin Grubbs, I'm, Goldman Sachs, Lia Haberman, Haberman, upstarts, Logan Paul, KSI, Marshall Sandman Organizations: TikTok, YouTube, Business, VC, UCLA, North, PitchBook, Animal

☆ The Town With a Song in Its Heart
▼ + stars: | 2023-09-25 | by ( Richard Rubin | ) www.nytimes.com time to read: +1 min

A merciful evening breeze kicked up, swatting away the Arkansas heat and giving wing to the melodies coming from two of the gazebos in the grassy park. In the larger one, a dozen people were playing the last strains of “Barbry Allen” on fiddles, mandolins, guitars, a stand-up bass, dulcimers, banjos and even a dulci-banjo. A pretty tune I did not recognize drew me over to the smaller group. But I never got to ask what it was because, just as I approached, they stopped. Crafts and charactersAll the roads to Mountain View, the seat of Stone County, in the Ozarks of northern Arkansas, are two-lane and twist through towns with names like Pumpkin Bend, Grubbs, Fifty-Six and Oil Trough.

Persons: swatting, Barbry Allen ”, “ I’ve, Johnny Cash, “ Baraboo Locations: Arkansas, Waterloo, Kalamazoo, ”, Stone County, Grubbs

☆ Mortgage points may help homebuyers lower monthly costs amid high interest rates. How to know if this strategy is right for you
▼ + stars: | 2023-06-17 | by ( Lorie Konish | ) www.cnbc.com time to read: +4 min

Other experts say buyers purchasing mortgage points can be a great strategy for the right situation. Being able to lower that monthly payment can really help give some more wiggle room in people's budgets and help them reach affordability. "Being able to lower that monthly payment can really help give some more wiggle room in people's budgets and help them reach affordability," Bachaud said. In addition to higher upfront costs, home buyers should also weigh other factors before buying mortgage points. But putting those sums toward a down payment likely will not make much of a difference on your monthly costs, Elliott said.

Persons: Getty, Grubbs, Nicole Bachaud, Bachaud, Kamila Elliott, Atlanta . Elliott, Elliott, Stephanie Grubbs Organizations: Fed, Zillow, Wealth Partners, CNBC, Douglas Locations: Atlanta ., Douglas Elliman

☆ Evictions are roaring back as landlords raise rent and affordable housing supply stalls
▼ + stars: | 2023-06-17 | by ( Associated Press | ) www.businessinsider.com time to read: +9 min

Eviction filings are more than 50% higher than the pre-pandemic average in some cities. After a lull during the pandemic, eviction filings by landlords have come roaring back, driven by rising rents and a long-running shortage of affordable housing. There was also $46.5 billion in federal Emergency Rental Assistance that helped tenants pay rent and funded other tenant protections. Forty of the state's 62 counties had higher eviction filings in 2022 than before the pandemic, including two where eviction filings more than doubled compared to 2019. But as protections went away, housing prices skyrocketed in Austin, Dallas and elsewhere, leading to a record 270,000 eviction filings statewide in 2022.

Persons: —, Dana Williams, Williams, De'mai Williams, it's, haven't, Daniel Grubbs, Donovan, Ayanna Pressley, Maria Jackson, Jackson, It's, Russell Weaver, Oscar Brewer, Ben Martin, Rio Yamat Organizations: Service, Princeton, Houston, Nashville, Phoenix, Income, Coalition, Rental Assistance, Democratic U.S . Rep, Ayanna Pressley of Massachusetts, Cornell University, Housing, Democrat, Income Housing Coalition, New, Philadelphia — Locations: Atlanta, New York, Las Vegas, Minneapolis, St, Paul, Rhode, Ayanna Pressley of, Rochester . In Texas, Austin, Dallas, Texas, New York City, Philadelphia, arears

☆ The corporate girlies are not okay
▼ + stars: | 2023-03-11 | by ( Juliana Kaplan | ) www.businessinsider.com time to read: +7 min

On TikTok, corporate girlies document their 9 to 5 grinds, from outfits to work set-ups. That's led corporate girlies to rethink how they define themselves by work, and who they are as workers. Corporate girlies often have the stability of a high-paying, flexible job with benefits and perks. Self-described corporate girlie Elizabeth Raman-Grubbs — who stressed her views are hers, and not her employer's — said the very "glamorized" aesthetic of the lifestyle on social media has shifted as layoffs swept the industries where corporate girlies dwell, like tech and other professional services. But Raman-Grubbs is still bullish on corporate girlies.

☆ Community still looking for answers in violent 2011 murder of David Grubbs on Ashland, Oregon bike path
▼ + stars: | 2022-11-13 | by ( Sarah Portney | ) www.nbcnews.com time to read: +10 min

It was more of an assisted medical call.”But the chief told Dateline that he thought something more might have been going on. It struck home with a lot of people that the bike path isn't safe,” Chief O’Meara said. I was afraid.”He added that he feels David’s case wasn’t given enough attention in public by police. “David did not have an enemy in this world.”Garrison’s mother, P.J., told Dateline that she remembers meeting David for the first time. He was so just naturally funny and had the gift of gab,” Garrison told Dateline.

☆ Jeff Cook, co-founder of country band Alabama, dies at 73
▼ + stars: | 2022-11-09 | by ( The Associated Press | ) www.nbcnews.com time to read: +2 min

1 songs on the country charts between spring 1980 and summer 1982, according to the Country Music Hall of Fame. “They showed a kid in a T-shirt that country music could be rock, could be real, could be someone who looked like me. He entered the Country Music Hall of Fame in 2005 as a member of Alabama. “After I got the Parkinson’s diagnosis, people would quote the song to me and say, ‘No bad days,’” Cook told The Tennessean in 2019. “They write me letters, notes and emails and they sign ‘No Bad Days.’ I know the support is there.”Survivors include his wife, Lisa.

☆ Jeff Cook, guitarist and co-founder of the band Alabama, dead at 73
▼ + stars: | 2022-11-08 | by ( Dan Heching | ) edition.cnn.com time to read: +1 min

CNN —Jeff Cook, one of the original members of the country band Alabama, has died, according to the group’s representative, Don Murry Grubbs. A guitarist and co-founder of Alabama, Cook also played fiddle and other musical instruments for the band. He is “credited for introducing the electric double neck guitar to country music,” the statement said. Over the course of his country music career as part of Alabama, Cook sold 80 million albums and charted 43 No. Cook, a native of Fort Payne, Alabama, is survived by his wife of 27 years Lisa Cook, his mother Betty and his brother David, among other family members.

☆ Evictions are piling up across the U.S. as Covid-era protections end and rents climb
▼ + stars: | 2022-11-05 | by ( Https | Media-Cldnry.S-Nbcnews.Com Image Upload Newscms Shannon-Pettypiece-Circle-Byline-Template.Jpg | Shannon Pettypiece | ) www.nbcnews.com time to read: +10 min

Still, rents nationwide were up 9% in September, compared to a year earlier, and more than a dozen cities had double-digit rent increases, it said. In Phoenix, for example, rent increases have slowed in recent months, but in June were up 24% year over year, with a median asking rent of $2,261. In Maricopa County, which includes Phoenix, evictions are at their highest levels since at least 2016, with more than 45,000 filings this year. Zenovia Johnson is one of those Phoenix renters who’s been struggling to stay in her home because of rising rents. In Minneapolis, where rent increases have trended below the national average, evictions in September were 37% above their historical averages after shooting up in June, when the state lifted its eviction moratorium.

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